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Branding

Pub Date : 2014-07-15 | Author : Susan Meyer | Publisher : The Rosen Publishing Group

ISBN 10 : 9781477776483
ISBN 13 : 1477776486

Whether you're in business or just enjoying some free time on social media, creating an identity on the Web is more important than ever. Readers will learn how companies of all sha..


Social Commerce

Pub Date : 2015-11-17 | Author : Efraim Turban | Publisher : Springer

ISBN 10 : 9783319170282
ISBN 13 : 3319170287

This is a multidisciplinary textbook on social commerce by leading authors of e-commerce and e-marketing textbooks, with contributions by several industry experts. It is effectivel..




Seducing The Subconscious

Pub Date : 2012-04-09 | Author : Robert Heath | Publisher : John Wiley & Sons

ISBN 10 : 9780470974889
ISBN 13 : 0470974885

"Seducing the Subconscious reveals how this brave new advertising world works, using illustrative examples of advertising campaigns that have been hugely successful without anyone ..